For a long time, most Chinese people have been accustomed to throwing away rubbish into bins at their will. This means that it may take some time for the process of "rubbish sorting" to fully embed itself into Chinese society, but some companies are already benefiting from such industry.
On June 28, Jason Wang, the trade marketing manager of the UK-based household products seller Joseph Joseph, proudly introduced one of the brand's star products, a sortable rubbish bin, to a group of reporters at a supply-demand matchmaking meeting for exhibitors and buyers at the second China International Import Expo.
The bin, which has special odor removing features, carries the high price of roughly 3000 yuan ($436). Despite the cost, price does not seem to be an issue for Chinese customers as the rubbish sorting trend sweeps across China. "We have sold out of this garbage sorting bin during this year's June 18 online shopping spree," Wang told reporters at the matchmaking meeting. Currently, the company is still replenishing stock for the bin.
Source: Global Times - http://www.globaltimes.cn/content/1156610.shtml